Spring 2013

Blogging for Immortality

by Andrew Stark

Nearly anyone today can inscribe his name for eternity on the Web or have it chiseled in brick at his alma mater. Has the 21st century finally delivered immortality for all?

We have a better shot at immortality these days than we’ve ever had before—not literal immortality, of course, or the biological immortality that results from perpetuating our genes through procreation, but the lesser immortality that comes from leaving at least some mark for generations to come that says, “I was here, and this is who I was.” For much of human history, only eminent artists or thinkers or public figures could hope to have their names live on in this way. But a canvass of the culture reveals that, in at least two ways, the kind of immortality that once was the preserve of the greats is now being democratized. Or so it is said.


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  • Andrew Stark, a former Wilson Center fellow, is professor of strategic management and political science at the University of Toronto. His book The Limits of Medicine is forthcoming from Cambridge University Press.

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